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Witte y Solá is a company specialized in the manufacture of aluminum and laminated tubes.
On the occasion of its 50th anniversary, Witte y Solá wants to renew its corporate image. The main objective is to reflect the changes that are taking place in the company, as well as the creation of a new culture and new values.
The client wants to keep the basic elements of the current logo. As a result, we decided to work on a restyling of the logo: adjusting space between letters and with a new color palette, the logo has been revitalized, improving its readability.
To reflect the evolution of WYS, a new, richer and aspirational visual universe has been created.
The new branding reflects the modernization of the company and focuses on its new values.
The consistency in the application of the graphic line makes all the elements perceived as part of the WYS brand.
Other projects for WYS:
Juliana is a resolute, surprising, conscious and very inspiring person, as well as compliant, direct and results-oriented.
In the face of any challenge, she presents you with various solutions: from the most continuous to the most groundbreaking, but always aware of the importance and objectives of the project.
But perhaps what I value the most is her ability to get to know the client, the project and the company: she asks and asks questions to make sure that the final result is in line with what the company needs. Juliana speaks with clarity and sincerity, which greatly facilitates the creative process.
On a personal level, she is a close person, patient, very intelligent and fun. She is a magnificent ally.
It is a pleasure to recommend Juliana’s intuitive design talent and professionalism. She has a way of quickly putting her finger on the pulse of a project and “translating” the spirit, mission and values into images that connect with target audiences.
Diligent, responsive and efficient in turning things around within established timeframes, she offered me various design options and possible approaches before honing in on the one that really struck a chord with me.
I look forward to working with her again on future design needs!
One of the most capable, efficient and honest people I’ve met in my entire career. From the outset, she showed her enormous talent at all levels. It has been a real honor to work with her and an undoubted success to delegate her the creation of our website.
I have the opportunity to work with Juliana in a variety of projects from GOFLOW. Juliana is a great support for decision-making in terms of image and visual communication of these projects. She dominates her field, is professional, creates an excellent work environment, gives fast, accurate answers and has a deep knowledge of her discipline. It is a pleasure to work with Juliana and I highly recommend her.
Juliana is a great professional, strict in her commitments and creative in her creations. She has the added value of a comprehensive understanding of business communication.
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