About me

I never dreamed of designing PowerPoint presentations.And perhaps that’s why I learned to see them differently.

I’m a graphic designer specializing in high-impact presentations. I work with multinational corporations, as well as mid-sized companies and startups. I combine strategy, storytelling and design to create presentations with a strong narrative, thoughtful execution and a premium finish.

When I’m not designing, I enjoy making things with my hands, caring for my plants, taking photographs and reading. Above all, I love learning: discovering new tools, ideas and ways of looking at the world that, one way or another, always find their way into my work.

Juliana Radeff
+15Years of experience
in the corporate world
+50Leading companies
have trusted me
2018Specializing in presentations
since 2018
01

How I got here

It all started with
a 4:3 file.*

*If you’re not sure what I mean: it was PowerPoint’s almost-square format from years ago—which, thankfully, hardly anyone uses anymore.

IESE presentation
Easypromos presentation
Meridia presentation

Some projects seem like just another assignment. Until they end up changing your career.

I began my career as a graphic designer, specializing in editorial and web design.

One day, I was asked to create a corporate PowerPoint template. Then came another. And then another.

Without planning it, I found my specialty in a tool many designers avoided—but one companies used every day to present, persuade and sell.

I saw an opportunity no one wanted to claim, and made it my own.

02

What I learned

A premium presentation isn’t built on design alone.
It’s built with direction.

Today, I design presentations in which every slide helps build a compelling argument.

It’s not about making content look pretty at the last minute.
It’s about understanding what you want to communicate, organizing your ideas and shaping them into a narrative that builds trust and inspires action.

My process begins by listening and asking the right questions. I analyze the context, the audience and the presentation’s objective; then I work on its structure and narrative flow before making any visual decisions.
Only then do I design each slide, carefully considering hierarchy, pace and detail to achieve a clear, cohesive result with a premium finish.

03

My process

Before opening PowerPoint,
I need to understand.

I don’t work “for yesterday” or simply beautify slides. I need to understand the context of your business before touching a single slide, because a strategic presentation doesn’t begin with choosing colors: it begins with asking the right questions.

01. What you sell.

02. Who you’re selling to.

03. Why they should care.

04. What you want to happen next.

Now let’s talk about your presentation

Let’s make your presentation
live up to its potential.

Book an assessment session and let’s discuss your project, your goals and what your presentation needs to create the impact you’re looking for.

Book an
assessment
session
Presentation Design Juliana Radeff
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.